Dyson has officially entered the oral care market with the CameraJet: an electric toothbrush that uses a built-in camera and AI-powered Gap Optical Technology to detect gaps between your teeth and deliver targeted jets of mouthwash. The Dyson CameraJet toothbrush launched internationally on September 1st 2026, and it’s exactly what you’d expect from the company behind bladeless fans. But Canadian shoppers will have to wait a little longer before they can get their hands on it.
In this guide, we’ll break down:
- What the Dyson CameraJet toothbrush actually does
- How to get the best deal on Dyson when it’s time to buy
When is the Dyson CameraJet coming to Canada?
The Dyson CameraJet officially launched on 1 September 2026 and is currently available for purchase in the United States, the United Kingdom, France, Saudi Arabia, the United Arab Emirates & Singapore. Dyson Canada, however, currently lists the toothbrush as ‘coming soon,’ but reports put its price at CAD $699.99
What Is the Dyson CameraJet Toothbrush?
The CameraJet is Dyson’s first-ever toothbrush, and it comes as a result of six years of research and development on the company’s part. The toothbrush is designed to “see” inside your mouth and adjust in real time, rather than simply clean your teeth.
At the center of the CameraJet is Dyson’s Gap Optical Targeting technology (aka a 100 000-pixel macro lens camera capable of capturing 28 images per second that is processed through an onboard AI machine-learning algorithm). That system tracks the gaps between your teeth and triggers a precise jet of mouthwash timed to hit exactly the right spot. Dyson says the system is designed to precision floss between teeth while you brush instead of making the former a separate step. Paired with their new electric toothbrush, Dezeen reported that Dyson has also unveiled their own oral care lineup, which includes a non-foaming toothpaste (to prevent obscuring the camera) and mouthwash.
The CameraJet is a striking departure from the company’s standard product catalogue and it puts Dyson in the odd position of asking customers to trust a vacuum company with their gum health. However, the company is leaning heavily on clinical testing and dental-expert input to make their case.
How does the Dyson CameraJet work?
1. The built-in camera scans your teeth
During brushing, the 100 000-pixel macro lens camera captures live images inside your mouth and uses Gap Optical Targeting technology to identify interdental gaps.
2. AI identifies where to target
The system analyses the gaps in real time and determines where to direct the jet.
3. The toothbrush delivers a precision jet
The device releases a precise jet of mouthwash into the targeted area, clearing plaque while being gentle on gums and enamel.
Dyson CameraJet Toothbrush Features
- Gap Optical Targeting camera - a macro lens plus AI detection that locates and tracks interdental gaps in real time.
- Conical jet - a precision flossing jet designed to gently clear plaque between teeth.
- Anti-gravity tank - a diaphragm pump and pressure chamber engineered to deliver consistent jets no matter what angle you’re holding the brush.
- Variable sonic oscillation - Dyson’s anti-stall brushing technology, meant to keep bristles moving rather than stalling against the tooth surface.
- Three brushing intensities - Gentle, Variable and Deep Clean modes, alongside separate brush-only or floss-only settings.
- MyDyson app connectivity - live video feeds from the in-mouth camera for guided cleaning, coverage mapping and pressure alerts.
- All-in-one dock - charges, stores and refills the toothbrush’s rinse tank at the touch of a button.
How to Get the Best Deal on the Dyson CameraJet Toothbrush
At roughly $700, the CameraJet sits well above other flagship electric toothbrushes from more established oral care brands, with a price tag that puts it closer to a specialty device than an everyday drugstore purchase. That price gap is exactly why it's worth having a savings strategy ready before you head to checkout. Fortunately, our savings expert, Jessica Pinker, has curated several legitimate ways to bring the price down:
Ways shoppers can save now
1. Check Love Coupons for coupon codes
Before you finalize your purchase, it's always a good idea to give Love Coupons a quick check for any active Dyson coupon codes. We track live discounts across Dyson’s entire lineup, so you’re never leaving savings on the table.
2. Sign up for the Dyson newsletter
Their mailing list is typically the first place flash sales, early product access and first-order discounts get announced. If you’re thinking of getting a CameraJet at launch pricing or want a heads-up on the first markdown, this is a 5-second signup that’s worth doing today.
3. Use that student discount
If you’re a student in Canada, a Student Price Card (SPC) membership can unlock ongoing discounts across 450+ retailers, including Dyson. At $11.99 per year, an SPC membership is inexpensive on its own and pays for itself with a single purchase like this one.
Ways to potentially save later
1. Time your purchase around seasonal sales
Dyson participates in major sale windows throughout the year, but Black Friday & Cyber Monday are historically the brand’s biggest promotional period. With significant discounts across vacuums, hair tools and air treatment products, it's reasonable to expect oral care to be folded into that same shopping event. If you can hold off buying the CameraJet until late November, it’d be a good idea to check the Deals page before you commit to the full price.
2. Trade in through the Dyson Demo Store
While Dyson doesn’t offer the same “Owner Rewards” discount program to Canadian customers, they do offer in-store trade-in events. Simply bring any eligible machine (working or not) into a Dyson Demo Store, and you’ll receive a percentage off a new Dyson purchase. These events have applied to categories like hair care, floor care and air treatment before, so it's worth confirming directly with Dyson first whether the CameraJet is included once the promotion is active as newly launched products aren’t always eligible right away.
3. Watch for CameraJet bundles
Given that Dyson launched the CameraJet alongside their own toothpaste and mouthwash, a bundled set is a reasonable thing to look out for. Buying the toothbrush and the companion products together in a bundle is typically cheaper than purchasing each item separately.
FAQs
Does the Dyson CameraJet record your teeth?
According to Dyson, the toothbrush’s built-in camera is only active during live viewing and auto-jetting. No images are recorded or stored on the device or in the cloud.
Does the Dyson CameraJet come with toothpaste and mouthwash?
Dyson launched the CameraJet as part of their “Dental System”, which encompasses the toothbrush, charging dock, travel case, toothpaste and mouthwash. However, when purchasing the CameraJet, the toothbrush will include the charging dock, travel case and a replacement brush head. The Dyson toothpaste and mouthwash are sold separately.
When does Dyson have sales?
Dyson runs promotions around major seasonal shopping periods throughout the year, with Black Friday and Cyber Monday typically offering the deepest discounts.
Is there a Dyson student discount in Canada?
Canadian students can save through an SPC membership, which offers discounts across 450+ retailers. Be sure to check SPC’s current retailer list to confirm Dyson’s availability before purchasing.
Does Dyson Canada offer owner rewards?
Dyson doesn’t offer owner discounts as they do in the US for Canadian customers. However, the closest equivalent is their in-store trade-in events, which offer a percentage off a new machine when you trade in an old one.
Does Dyson Canada have an outlet store?
Yes, Dyson Canada sells refurbished and open-box machines at a discount through their outlet store. For hygiene reasons, we’d recommend buying oral care products new rather than through the outlet.
To Sum Up
The Dyson CameraJet toothbrush is one of the most inventive products the brand has launched in years. An electric toothbrush with a camera and AI-guided flossing isn’t something any of their competitors are currently offering, but at roughly $700, it's also a purchase worth planning around rather than making on impulse. Between newsletter signups, seasonal sales, student discounts and trade-in events, there are many real ways to bring that price down.
